The phrase refers to the options available within the Facebook platform that govern the visibility and behavior of real-time updates related to user actions and events. These options allow individuals to customize which of their activities, such as commenting on a post or reacting to a status, are broadcast live to their friends and followers. A user might, for example, choose to disable notifications that announce when they begin watching a video, thereby preventing a real-time update from appearing in their friends’ feeds.
Controlling these parameters is important for managing one’s digital footprint and maintaining a desired level of privacy. Historically, social media platforms defaulted to sharing many user actions publicly. Adjusting the relevant controls gives users agency over their personal information and allows them to curate the perception others have of their online engagement. This has a direct impact on the user experience by minimizing unwanted attention or interruptions.